Sunset Photos at the Beach: What to Wear

You’ve booked a sunset beach shoot because you want those golden-hour, wind-in-your-hair, dreamy photos. What in the world should you wear though? How do you know if your outfit will make you look stunning, and not sandy?

As a photographer who’s seen it all, I’m here to save you from fashion disasters. Here’s what to wear—and what to avoid—for beautiful beach photos.

1. The Golden Rule: FLOWY = FABULOUS

The wind is your best friend if you dress right, and chances are it is going to be windy at the beach.

YES:

  • Maxi dresses that catch the breeze

  • Oversized linen shirts (unbuttoned for drama)

  • Wide-leg pants that flutter like you’re in slow-mo


NO:

  • Skinny jeans (why are you suffocating at the beach?)

  • Super short skirts (wind exists, and so do regrets)

2. Colors That Don’t Fight With the Sunset

Sunset is already pink, gold, and blue—don’t clash with Mother Nature.

WINNING COLORS:

  • White (classic, glowy, makes you look like a goddess)

  • Earthy tones (rust, olive green, sand—blends like a dream)

  • Soft pastels (lavender, blush, baby blue—subtle but stunning)

AVOID:

  • Neon (unless you want to look like a traffic cone in paradise)

  • All black (you’ll disappear into the shadows like a vampire who hates fun)

3. Shoes? Go Barefoot.

Listen, shoes on the beach are a crime. Sand + socks = tragedy. Heels = you will eat sand.

👣 Better options:

  • Bare feet (free pedicure from the ocean)

  • Strappy sandals (only if you must wear shoes)

4. Accessorize Like a Coastal Grandma (But Cooler)

Less is more, but some is everything.

Good:

  • Dainty layered necklaces

  • A stylish hat (for mystery)

Bad:

  • Giant statement earrings (they’ll get lost in the wind)

  • Anything that will blow into your face

5. Bring a Backup Outfit (Trust Me)

  • Wet hair + salty air = chaos. Bring a second look in case Plan A gets wrecked, or you want variety.

  • Pro tip: A swimsuit under your outfit = allows you to change outfits without baring it all.

Final Warning: Don’t Be This Person

  • The Denim Overloader – Jean jacket + jeans = too much denim. You’ll look like a cowboy who hates the beach.

  • The Matchy-Matchy Crew – If your outfit is the exact same color as the sunset, you’ll blend in like a floating head.

  • The “I Forgot About Wind” Victim – Test your outfit outside first. If it flaps like a loose sail, rethink it.

Now go forth, soak up that golden hour, and look your best in your beach photos.

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Julie Campbell

Children, Family, and Newborn photographer

http://www.juliecampbellphotography.com
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